Hi, I’m Santiago—product designer, creative problem-solver, and firm believer that smart design should feel human and function with intention

I’m always exploring—whether it’s running around Lake Merritt, trying a new coffee shop, or diving into design challenges. I bring that same energy and focus to my work, creating clear, human-centered experiences that empower real people.

Work

Designing clean, intuitive experiences that turn complex information into clarity—because good decisions start with good design.

Thumbnail image of a membership donation tier interface with tiered pricing and benefits designed for clarity and informed decision-making.

Hover image revealing project title and a brief description of the membership donation tier design.

AFI Membership Donation Program

I designed and contributed to the creation of AFI’s membership donation program, enhancing donor engagement and support.

Thumbnail image of a course registration system designed to help college and grad students make confident, informed enrollment decisions through accessible data.

Hover image revealing project title and a brief description of the course registration system focused on accessible, user-friendly decision-making.

Better Course Registration

I designed a user-centered system that equips students with vital data to make confident, informed decisions about their academic journey.

Thumbnail image of a grade school research app designed to simplify school discovery for families with limited time or financial resources

Hover image revealing project title and a brief description of the grade school research app focused on accessibility and informed decision-making for families

Better School Choice

I designed an intuitive app that empowers parents to confidently navigate and select the ideal school for their children through accessible, user-focused experiences.

About

Hi, my name is Santiago.

When I’m not designing, I’m chasing clarity in other ways—on long runs, lifting heavy, or searching for the perfect cup of coffee. These moments remind me that good design, like life, is about rhythm, intention, and paying attention to what really matters.

When I’m not simplifying complex user flows, you’ll find me on my snowboard. This is my brother and I, just before appreciating the kind of thoughtful design that keeps us safe.

I believe great experiences are meant to be savored—whether it’s a carefully crafted interface or a meal shared with my partner. Here I am, trying to look composed after enjoying every bite.

Finding balance matters to me—in both design and life. My approach to fitness mirrors my design philosophy: structured, intentional, and occasionally questioning my life choices—like during this mid-leg-day moment of truth.

I'm a designer who transforms complex data into accessible experiences. I believe the most elegant solutions come from rigorous processes and a dedication to clarity.

Santiago and his brother posing for a photo while snowboarding

When I'm not simplifying complex user flows, you'll find me on my snowboard. This is my brother and I moments before appreciating thoughtful protective design.

An image of Santiago on a park bench trying not to look too full

I believe good experiences should be savored—whether it's a thoughtfully designed interface or a memorable meal with my partner. Here I am trying to look composed despite having just enjoyed every bite.

A mirror selfie of Santiago in the gym trying to convince himself it's all worth it